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Upcoming Courses: Spring 2012
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| Marketing Plans for Business Growth |
Course 37049 Section A |
Tuition: $299.00 |
| Tuesday, 8:00 am - 5:00 pm |
1 session starting January 17, 2012 |
Instructor: David Bowman |
Class Description: The marketing plan describes all the activities necessary to develop, promote, and sell your product or service. It is a strategic document that communicates how your company will respond to the market environment and address the four “Ps” of marketing: Product, Price, Placement, and Promotion. We will discuss each section of a marketing plan and explore strategic marketing decisions so you will be better positioned to grow in 2012.
Register here. |
| Writing Power for Business Professionals |
Course 22032 Section A |
Tuition: $159.00 |
| Thursday, 1:00 pm - 5:00 pm |
1 session starting January 26, 2012 |
Instructor: David Bowman |
Class Description: Learn techniques to write clearly, concisely, and persuasively. Learn to say what you mean with straightforward and well-organized writing. Learn strategies that demonstrate your professional credibility and improve reader understanding. The result is powerful writing that helps you attain success. Participants will receive a copy of the Precise Edit Training Manual.
Register here. |
| The Essentials of Writing Mechanics |
Course 22031 Section A |
Tuition: $159.00 |
| Thursday, 8:00 am - 12:00 pm |
1 session starting January 26, 2012 |
Instructor: David Bowman |
Class Description: Grammar is not scary or boring! Punctuation is not impossible. Correct grammar and punctuation are essential for communicating clearly, accurately, and professionally. This interactive course will strengthen your usage of writing mechanics to give your writing a professional touch. Participants will receive a copy of the Precise Edit Training Manual.
Register here. |
| Writing Grants That Get Funded |
Course 42140 Section A |
Tuition: $259.00 |
| Thursday, 8:00 am - 5:00 pm |
1 session starting February 2, 2012 |
Instructor: David Bowman |
Class Description: You can write a grant proposal that gets funded. The instructor has written successful state and federal grant proposals, issues requests for proposals as a grant program director, and served as a federal grants reviewer. He has directed grant-funded projects and provided program consultation and evaluation. Are you new to writing grants? Come learn from someone with experience in every part of the process. In this one-day course, you will develop effective grant-writing strategies, explore critical decisions, and learn to present your needs and outcomes persuasively. Topics include identifying and presenting your needs, preparing an appropriate budget, and developing an evaluation plan that focuses on significant outcomes and aligns to your implementation plan. You will prepare statements to use in your own grant proposals, and you will learn practical strategies to address the reviewers' concerns and to get funded.
Register here. |
| Business Writing for Administrative Professionals |
Course 22029 Section A |
Tuition: $249.00 |
| Tuesday, 8:00 am - 5:00 pm |
1 session starting February 7, 2012 |
Instructor: David Bowman |
Class Description: Administrative professionals are a critical part of the communication process, and they need good writing skills. Through a workshop format, and using types of documents common to administrative assistants, this course will discuss writing correctly, professionally, and appropriately.
Register here. |
| Standing Tall, Speaking Well - Essential Public Speaking Skills |
Course 20508 Section A |
Tuition: $299.00 |
| Thursday, 8:00 am - 5:00 pm |
1 session starting February 16, 2012 |
Instructor: David Bowman |
Class Description: You stand before a group of people, and they are waiting to hear you speak. Maybe you have prepared for this, and maybe it is impromptu. How will you present yourself? Will you make a fool of yourself? Will you bore your audience? Or will you speak intelligently with authority and demonstrate a professional presence? This course combines instruction and practice on the 5 major issues of good presentation skills: Content, Delivery, Body Language, Visual Aids, and Audience Awareness.
Register here. |
| Technical Writing for the Workplace |
Course 22040 Section A |
Tuition: $299.00 |
| Tuesday, 8:00 am - 5:00 pm |
1 session starting March 6, 2012 |
Instructor: David Bowman |
Class Description: Do you write manuals, proposals, letters, reports, program documentation, guides, policies, procedures, or papers? If so, you need strong technical writing skills. This one-day course provides you with essential skills for technical writing, from analyzing your audience, through writing correctly and efficiently, to presenting the information in a user-friendly format. Participants will receive a copy of Technical Writing, a Concise Guide.
Register here. |
| Press Releases That Get Attention |
Course 22042 Section A |
Tuition: $159.00 |
| Thursday, 1:00 pm - 5:00 pm |
1 session starting March 15, 2012 |
Instructor: David Bowman |
Class Description: Advertising is expensive. Public relations are free. The central piece of your public relations campaign is your press release. When written well and used correctly, press releases are more productive than advertising in terms of establishing name recognition, establishing credibility within your target markets, and generating new customers. We will explore how to integrate press releases in your marketing plan, how to create press releases that get published, and how to establish relationships with media outlets.
Register here. |
| The Five Most Important Writing Strategies |
Course 22027 Section A |
Tuition: $159.00 |
| Tuesday, 1:00 pm - 5:00 pm |
1 session starting March 20, 2012 |
Instructor: David Bowman |
Class Description: Writing quality affects your professional and personal success, whether you’re writing business documents, academic papers, or novels. But what is quality writing? In this course, you will learn to use the five most important strategies for effective writing, five powerful strategies identified and developed from over 20 years of editing and communications experience. If you master these five strategies, your writing will significantly improve.
Register here. |
| Effective Writing for E-Communications |
Course 22034 Section A |
Tuition: $159.00 |
| Tuesday, 8:00 am - 12:00 pm |
1 session starting March 20, 2012 |
Instructor: David Bowman |
Class Description: Your e-mails and memos are your public face, so they need to be professional, easy to understand, and accurate. The e-mails you produce affect how others view you and your ability to communicate effectively. This class will teach you how to write for organization and clarity and, ultimately meet your communication goals.
Register here. |
| Writing Power for Business Professionals |
Course 22032 Section A |
Tuition: $159.00 |
| Tuesday, 1:00 pm - 5:00 pm |
1 session starting April 5, 2012 |
Instructor: David Bowman |
Class Description: Learn techniques to write clearly, concisely, and persuasively. Learn to say what you mean with straightforward and well-organized writing. Learn strategies that demonstrate your professional credibility and improve reader understanding. The result is powerful writing that helps you attain success. Participants will receive a copy of the Precise Edit Training Manual.
Register here. |
| The Essentials of Writing Mechanics |
Course 22031 Section B |
Tuition: $159.00 |
| Thursday, 8:00 am - 12:00 pm |
1 session starting April 5, 2012 |
Instructor: David Bowman |
Class Description: Grammar is not scary or boring! Punctuation is not impossible. Correct grammar and punctuation are essential for communicating clearly, accurately, and professionally. This interactive course will strengthen your usage of writing mechanics to give your writing a professional touch. Participants will receive a copy of the Precise Edit Training Manual.
Register here. |
| Marketing Plans for Business Growth |
Course 37049 Section B |
Tuition: $299.00 |
| Tuesday, 8:00 am - 5:00 pm |
1 session starting April 10, 2012 |
Instructor: David Bowman |
Class Description: The marketing plan describes all the activities necessary to develop, promote, and sell your product or service. It is a strategic document that communicates how your company will respond to the market environment and address the four “Ps” of marketing: Product, Price, Placement, and Promotion. We will discuss each section of a marketing plan and explore strategic marketing decisions so you will be better positioned to grow in 2012.
Register here. |
| Business Writing for Administrative Professionals |
Course 22029 Section B |
Tuition: $249.00 |
| Thursday, 8:00 am - 5:00 pm |
1 session starting April 19, 2012 |
Instructor: David Bowman |
Class Description: Administrative professionals are a critical part of the communication process, and they need good writing skills. Through a workshop format, and using types of documents common to administrative assistants, this course will discuss writing correctly, professionally, and appropriately.
Register here. |
| The Five Most Important Writing Strategies |
Course 22027 Section B |
Tuition: $159.00 |
| Thursday, 1:00 pm - 5:00 pm |
1 session starting April 26, 2012 |
Instructor: David Bowman |
Class Description: Writing quality affects your professional and personal success, whether you’re writing business documents, academic papers, or novels. But what is quality writing? In this course, you will learn to use the five most important strategies for effective writing, five powerful strategies identified and developed from over 20 years of editing and communications experience. If you master these five strategies, your writing will significantly improve.
Register here. |
| Press Releases That Get Attention |
Course 22042 Section B |
Tuition: $159.00 |
| Thursday, 8:00 am - 12:00 pm |
1 session starting April 26, 2012 |
Instructor: David Bowman |
Class Description: Advertising is expensive. Public relations are free. The central piece of your public relations campaign is your press release. When written well and used correctly, press releases are more productive than advertising in terms of establishing name recognition, establishing credibility within your target markets, and generating new customers. We will explore how to integrate press releases in your marketing plan, how to create press releases that get published, and how to establish relationships with media outlets.
Register here. |
| Writing Grants That Get Funded |
Course 42140 Section B |
Tuition: $259.00 |
| Thursday, 8:00 am - 5:00 pm |
1 session starting May 3, 2012 |
Instructor: David Bowman |
Class Description: You can write a grant proposal that gets funded. The instructor has written successful state and federal grant proposals, issues requests for proposals as a grant program director, and served as a federal grants reviewer. He has directed grant-funded projects and provided program consultation and evaluation. Are you new to writing grants? Come learn from someone with experience in every part of the process. In this one-day course, you will develop effective grant-writing strategies, explore critical decisions, and learn to present your needs and outcomes persuasively. Topics include identifying and presenting your needs, preparing an appropriate budget, and developing an evaluation plan that focuses on significant outcomes and aligns to your implementation plan. You will prepare statements to use in your own grant proposals, and you will learn practical strategies to address the reviewers' concerns and to get funded.
Register here. |
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Ratings from recent Continuing Education courses (100 point scale).
Instructor Knowledge: 99.4 Effective: 98.2 Organized: 98.2 Ability: 98.9
Course Level of training: 96 Pace: 95.6 Exercises: 91.5
Overall: 96.8 Grade: A
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Instructors:
David Bowman, MA, MBA, is a professional editor with over 19 years of experience helping clients communicate well in writing and is the owner of Precise Edit in Santa Fe, New Mexico.
Kyra Ryan is a long time manuscript development, promotion, and submissions expert, specializing in helping writers acquire agents and publishing contracts.
William C. Reichard, MBA, is president of CrossCut Communications, LLC, a full-service public relations, social media, and marketing company based in Albuquerque, NM.
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